With the change in the media
consumption habits and patterns of consumers behavior which seems
inclined towards making buying decisions on mobile devices, there is
also a paradigm shift in terms of higher dependence happening in the
use of Mobile marketing channels by digital marketing companies in
order to increase the effectiveness of their advertising campaigns.
Besides Mobile Website and Mobile application , the mobile marketing
channel offers many more options as a channel to digital marketing
companies e.g Mobile Commerce, Mobile coupons , Location based
services marketing, QR codes to name a few . Mindfire solutions has
deep expertise in having helped its Digital marketing clients execute
the various options available successfully by developing custom made
iPhone / iPad solutions to meet their needs .
One of our clients had conceived of
a unique and interesting way to handle the branding of some of its
customers through Mobile Marketing. They wanted us to custom develop
an iPhone / iPad game app to meet the purpose which we successfully
did . The was later ported to Android as well. It was based on
recognizing logos of its clients and answering questions related to
them. Game has a set of logos used worldwide and set of question
related to each logo. The Game
is divided into 2 rounds. In the first round shows randomly selected
logos from the database are displayed on the screen. There are hints
, equal in number as the number of logos , which are displayed on the
screen one after the other . The player is required to identify
correct logo for each hint. In second round of the game makes it more
engaging. For the matches done correctly by the players questions
related to the logos are put up. Points are given to user for each
correct answer and overall score is displayed on screen. The core
idea behind all this is nothing but branding .Through the process of
getting the customer to first identify the logos and later gain
various information about the company, this game is actually sharing
information about the companies the logos belonged to . The game does
enough in terms of sharing relevant information related to the logos
i.e company which a player identified correctly and which the company
wants to share. For the logos not identified correctly also, the game
triggers a curiosity in the minds of the players to search for more
information about the logo and hence the company.
Mindfire Solutions is the ultimate destination to hire services for dedicated iPhone/iPad offshore development work. Our offshore iOS Application Development team has an average experience of 4+ years and has successfully executed 50+ iOS projects till date .In addition to this you will also get the benefit of flexible hours of working at affordable cost. Mindfire WindowsiOS development India team’s technical expertise can be used for your various Mobile Marketing Campaigns like Mobile Social Networking, Location Based Services ,Mobile Payment ,Mobile Commerce ,Mobile Email ,Apps and Games ,Mobile Search and Mobile Web. To get our new clients to understand and experience the quality of our delivery, we have the provision for a 100 hours risk free trial*.
Our
engagement models are quite flexible. You can either hire a full time
dedicated team of iPhone/iPad developers based out of India or
augment your development team but having an extended team with us.
To know more about our expertise in CustomiOS development services
and outsourcing your mobile app development requirements, please
contact us at sales at mindfiresolutions.com or call 1-248-686-1424.
We will be glad to help you.
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